A Personal Struggle That Sparked a Mission
Hello! My name is Suganya Karthikeyan, and I embarked on my entrepreneurial journey on March 8, 2024, by founding Sthree Sakthi Nature Pariwar. My vision is to bring eco-friendly sanitary products for women into every home while preserving nature and promoting women’s health.
This mission was born from my personal experience.
Before my second pregnancy, I struggled with PCOD (Polycystic Ovarian Disease). That phase made me rethink what I was putting into my body — especially the sanitary pads I used. Despite trying several so-called organic options, I couldn’t find one that offered both comfort and quality. Nothing felt right. That frustration led me to research better alternatives.
Discovering the Power of Eco-Friendly Sanitary Products for Women
After 2–3 years of exploring options and learning about eco-friendly sanitary products for women, I came across a brand through my relative — Feel Free sanitary pads and baby diapers. When I tried them, I instantly knew this was what I had been searching for.
They were:
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Comfortable
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Rash-free
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Safe for sensitive skin
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And above all, they aligned with my values of health and sustainability
I was relieved and happy to finally find a product that respected both my body and the planet.
From Personal Use to Purpose-Driven Business
After experiencing the comfort and quality of Feel Free Sanitary Pads & Baby Diapers firsthand, I felt an urge to share them with others. I started recommending them to my friends and family, and their responses were just as enthusiastic. They loved the comfort, the effectiveness, and most importantly, the fact that these products aligned with both health and environmental values.
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Encouraged by their feedback, I decided to take the plunge into entrepreneurship. I took up the distributorship of Feel Free products and began reaching out to more women who, like me, were in search of trustworthy hygiene solutions. During this time, I also discovered a deeper need — many women, especially those from financially weaker backgrounds, were struggling to access affordable, reliable hygiene products.
That’s when the vision for Sthree Sakthi Nature Pariwar truly took shape — a purpose-driven business focused on bringing eco-friendly sanitary products for women across the country. Our goal is simple: to make high-quality, affordable sanitary pads, baby diapers, and panty liners accessible to every woman — especially those who need them the most. It’s not just about hygiene; it’s about dignity, health, and empowerment.
Our Products and Their Benefits
At Sthree Sakthi Nature Pariwar, our goal is to provide a range of eco-friendly sanitary products for women at affordable prices.
Our signature product — the anion sanitary pad — offers:
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Bacteria elimination
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Rash prevention
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pH balance support
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Help with hormonal imbalances
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7–8 hours of absorption
We also offer:
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Baby diapers with up to 12 hours of dryness
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Panty liners for managing white discharge and UTI issues
All our products are health-conscious, environmentally friendly, and budget-friendly. We want every woman to feel confident in her hygiene choices — without guilt or compromise.
Why Choose Feel Free Products?
What sets Feel Free products apart is their focus on comfort, health, and sustainability. The anion pads have been life-changing for me and many others. They not only address hygiene but also contribute to hormonal balance—something that’s crucial for women’s health. The baby diapers, with their exceptional absorption capacity, have been a hit among mothers looking for reliable and gentle care for their little ones.
Challenges and How We Overcame Them
Starting any business comes with its own set of challenges, and for Sthree Sakthi Nature Pariwar, trust was one of the biggest hurdles.
Many customers, especially from places like Mysore, were hesitant to place orders without first seeing the product. I remember a customer who said, “How can I believe you?” and asked for my photo ID before ordering. She was scared the product wouldn’t arrive, or that she would be scammed.
This fear of delayed deliveries and unsatisfactory service made it difficult to build trust with new customers.
To overcome such doubts, I personally tracked every order, ensured timely deliveries, provided clear communication, and worked only with reliable courier partners. Slowly and steadily, we won our customers’ trust — by proving that we weren’t just selling pads, but offering reliable and eco-friendly sanitary products for women.
A Mission That Goes Beyond Business
For me, this business is more than just profit. It’s a purpose. I want to help women feel confident in their choices, knowing they are using products that are safe, effective, and environmentally friendly. I want to give access to eco-friendly sanitary products for women — no matter where she lives or what her financial situation is.
My mission is to:
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Support women’s health
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Promote sustainable choices
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Empower women with affordable, high-quality hygiene products
The response from my customers has been overwhelming, and I’m so grateful for the support I’ve received from my community. It has been an amazing experience to be able to make a positive impact in the lives of so many people, and I am excited to continue growing my business.
Join Me in This Journey Toward Better Health and Sustainability
If you haven’t yet tried our products, I encourage you to do so. I truly believe in them — because they’ve made a difference in my life and in the lives of many women around me.
Follow our story on Instagram: @sthreesakthinature
Support the movement for eco-friendly sanitary products for women.
Thank you for being a part of my entrepreneurial journey. I’m looking forward to empowering more women and making the world a healthier, greener place, one product at a time.
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